New Year, New Name, NewEthicPosted: January 1, 2016
After four years, PlantFit has decided to evolve into NewEthic. We still stand for everything that built the PlantFit name, but for various reasons we have decided to kick off 2016 as NewEthic Strength & Conditioning. This could mean something different for each of us. For some, it’s a representation of a new way of living that includes mindfulness in all parts of life, using functional fitness to fuel your drive. For others it can mean creating a new ethic in fitness and in health. One that doesn’t create an elite or disordered view, one that can hold space for everyone who’s down to get hella strong and happy in their skin.
It’s a new year, and this is the NewEthic!